Related News: Verizon’s Mobile ‘Supercookies’ Seen as Threat to Privacy

One new article link has been added to our Related News page. MSN published an article titled Verizon’s Mobile ‘Supercookies’ Seen as Threat to Privacy.

For the last several months, cybersecurity experts have been warning Verizon Wireless that it was putting the privacy of its customers at risk. The computer codes the company uses to tag and follow its mobile subscribers around the web, they said, could make those consumers vulnerable to covert tracking and profiling.

It looks as if there was reason to worry.

Source: MSN

Related News: What your zip code reveals about you

One new article link has been added to our Related News page. CNN Money published an article titled What your zip code reveals about you.

That five-digit zip code is one of the key items data brokers use to link a wealth of public records to what you buy. They can figure out whether you’re getting married (or divorced), selling your home, smoke cigarettes, sending a kid off to college or about to have one.

Such information is the cornerstone of a multi-billion dollar industry that enables retailers to target consumers with advertising and coupons. Yet, data privacy experts are concerned about the level at which consumers are being tracked without their knowledge — and what would happen if that data got into the wrong hands.

Source: CNN Money